Kensington, Maryland Small Business Health Insurance
Kensington’s small professional offices, practices, and the independents of its antique district employ workers with real preferences about where they get care — which makes the carrier choice the decision that matters most.
The carrier landscape and the Kaiser question
Maryland’s small group market gives you CareFirst, Kaiser Permanente, Aetna, UnitedHealthcare, and Cigna, and Kaiser is especially strong in this part of Montgomery County. Its integrated model fits some teams extremely well and others poorly, depending entirely on whether your employees want to use Kaiser facilities. CareFirst’s broad network suits teams that want flexibility. The right answer depends on your people, and a real comparison surfaces that trade-off.
Offer a choice of plan
A Maryland small group lets you offer up to three medical plans, so you can even offer different carriers’ designs so employees pick the network that fits. Contribution set by tier keeps your cost controlled.
What you can offer
The structure is 2 to 50 employees, up to three medical plans plus dental and vision, with contribution varied by tier.
Premium versus total cost
Weigh plans on total cost, not premium. The deductible, coinsurance, and out-of-pocket maximum decide what employees pay to use the coverage, and a cheap premium usually carries harsh numbers there. For most teams, a Silver or Gold plan with coverage before the deductible costs less across a full year once you count skipped care. We model the full-year picture against your census.
What a broker is actually for
Because Maryland rates are community-rated, no broker can beat another on price — the only difference is the work. We shop all five major carriers, confirm the networks fit your team, model the contribution, and sit down with your employees until they understand their coverage. That ongoing service is the value, not a number.
Dental, vision, and the extras
Dental and vision are inexpensive — often $15–40 per employee a month — and valued out of proportion to their cost. Many medical plans also bundle telehealth and preventive care employees use week to week. We flag which carriers include the extras your team will actually reach for.
Where the tiers land
Bronze plans are cheap on the rate sheet and frustrating in use; Silver splits the difference; Gold offers real coverage before the deductible at a manageable premium. For most teams, a well-funded Silver or Gold beats the cheapest Bronze, which employees can’t afford to actually use. We match the tier to the people you’re trying to keep.
SHOP and the tax credit
Maryland employers can buy through the SHOP exchange on Maryland Health Connection or off-exchange with a carrier. The smallest, lower-wage firms may qualify for a credit worth up to half their contribution through SHOP. We check whether it applies to you and model the options.
Getting started
Maryland group rates are community-rated and identical broker to broker, so the carrier decision is about fit, not price. Send your census to Ja**@*******************up.com and we’ll lay every carrier’s options out side by side. Free consultation.



